Cognosos

Asset location intelligence for logistics and healthcare
Cognosos helps organizations in the automotive and healthcare industries track and better understand the use of their high-value equipment. Their team came to us ready to elevate their brand with a more cohesive and professional visual system that could flex across industries while keeping a unified identity.
We started with a deep strategic analysis to understand Cognosos’ audience, competitive landscape, and core values. From there, we developed a brand voice that communicates innovation and trust with clarity and consistency. Visually, we built upon their existing logo and expanded the color palette to create a flexible system with distinct elements for each vertical. Clean typography, refined photography, and custom iconography bring the brand to life across digital and print applications.
  • Brand strategy and voice development
  • Updated brand visual system, working with existing brand mark
    • Expanded color palette and updated visual system
    • Typography, photography, and icon style guidelines
    • Layout system for digital and print applications
  • Marketing collateral design
  • Packaging design
  • Website design and development

Ready when you are.